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Team training · Messages and proposals

AI for marketing and sales

You have a product and an offer, but the copy needs a starting point or a different angle. We use AI to draft alternatives and assess them against customer questions, the channel and your voice.

With Anti Soosaar · on site or online
Content and scope tailored to your team's work

Who is it for?

For marketers, sales teams, online shop managers and small business owners. Particularly useful when the same people handle content, campaigns and customer communication.

How we learn
Guided team training
Format
Demonstration, hands-on practice and a shared review
Scope and price
Agreed around your tasks
Training content

What will we
work through?

We choose exercises relevant to your work. For each task, we define the goal, provide the context and review the result.

  1. Define the offer and customer questions

    Give AI the product background, audience, barriers to purchase and facts the copy may rely on.

  2. Create campaign message options

    Try different angles and adapt the copy to its channel: advertising, email or social media.

  3. Prepare sales communication

    Draft a proposal, follow-up email or response to an objection. Practise accurate, natural wording.

  4. Edit in your company's voice

    Remove empty promises, check the terms and clarify the call to action. Choose a version for its reasoning, not its length.

Learning outcomes

What can you take back to work?

  1. You can give AI the product, audience and tone information it needs.
  2. You can create different messages for one offer and compare them on clear grounds.
  3. You can turn a draft into accurate advertising copy or a client email before using it.
Brand image: Anti Soosaar on a blue seat in front of a white circular opening.
Preparation and format

Start with
your task.

Bring one product or service, some existing copy and recurring customer questions. We agree which offers and customer details may be used in the exercise.

I demonstrate the approach, then participants try it themselves. We review the results together and refine the instructions where the response or solution needs improvement. We agree on tools and accounts before training.

Meet your trainer
Frequently asked questions

Before we begin.

Answers to help us agree on the right content and format for your team.

Is this useful for a sales team too?

Yes. We can focus on proposals, follow-ups, objections and preparation for client meetings.

Will we complete a campaign during training?

We draft material for a chosen campaign or offer and practise editing it. The amount ready for publication depends on the task and requires your review of the substance.

Will we create advertising images too?

We can discuss how visuals and copy work together. If image creation and editing are your main need, choose the separate AI visuals topic.

Is training on site or online?

Both are possible. We choose the format around the participants, tasks and practical work required. Duration and schedule are agreed in the proposal.

How is the training priced?

The price depends on content, scope, participant numbers and format. Describe your needs and you will receive a specific programme and proposal before deciding.

Build your training programme

Which task
shall we tackle?

Describe a couple of tasks, participants' AI experience and the result you want. I will propose training that fits your team.

Ask about training for your teamWe agree on content, scope and price before training.